Karmina Sans
Design Credits

Ask Designers

Jovan Dezort

March 2015

In 2014 the Czech News Agency (CTK), organised the exhibition "Faded with time…", a retrospective of Jovan Dezorts photographs. Jovan Dezort (1934, Brno) is a Czech journalist photographer and artist. The exhibition commemorated his sixty years of commitment as a professional photographer. He worked for the Czech News Agency for 15 years, as well as a photo-reporter for other media as Vlasta magazine. His work has been awarded numerous times nationally and internationally.


karmina sans

The Czech News Agency commissioned the Prague based design studio Ask Designers to create a book with the Dezorts photographs, that marked the style and design of the entire exhibition, including promotional posters, banners, tickets, etc. To enhance the contrast and match the richness of the photographic quality the book was printed using a special technique mixing two black inks.
The text was entirely set in Karmina Sans. Markéta Cole, from Ask Designers, explained that Karmina Sans offered the flexibility they needed, “a modern typeface which would work well in the physical space as well in print”, that would perform in printed sizes but also in the exhibition materials. “The light weight looks graceful at small sizes and doesn’t compete too much with the photography. The bold weight on the other hand commands attention and allowed us to create a clean and clear hierarchy on text pages”.









 



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