In this primer, we have put together a series of thoughts and tips about the basics of lettering, font usage and tailored typography that serves as a checklist for the sensitive process of choosing and purchasing the right typeface for the job. This publication also provides guidelines about custom typography; when it is viable, how to order it, and what are its advantages when compared with retail typefaces. It is mainly intended for graphic designers who want to find out more about licensing and possibilities of custom-made type design.

This item is distributed for free by TypeTogether, only the shipping/handling fee will be charged in advance. Ships by regular snail mail, no tracking number provided.

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